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EconPulse

Local economy signal dashboard

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PLACEThriving

Shorewood Hills, WI

Thriving overall. Federal Funds is the clearest support signal, while population needs the most attention. Housing reads as affordable for a median-income household.

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Overall score81out of 100
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82
81
68
79
100

Population

2,149

Data freshness

Unknown

GDP / Output

+6.1% YoY

82

$62.8B

Output changed +6.1% in 2024.

Vintage date unknown

State growth5.0%
U.S. growth5.3%

Jobs

Unemployment rate

81

3.0%

Unemployment is 3.0% for June 2026.

Vintage date unknown

State avg3.2%
U.S. avg5.2%

Population

+3.1% 5-year

68

2,149

Population moved +3.1% over the latest ACS window.

Vintage date unknown

State population5,914,872
U.S. population334,922,499

Housing

Rent share of income

79

15.0%

Median rent consumes 15.0% of median household income: Affordable.

Vintage date unknown

State rent$1.1K
U.S. rent$1.4K
HUD_API_TOKEN missing; ACS median gross rent is used as the housing affordability fallback.

Federal Funds

$96.9K per resident

100

$54.4B

$54.4B in federal obligations flowed here in FY2025.

Vintage date unknown

State total$113.0B
U.S. total$5.3T

Population and output

Trend Snapshot

Reported share

Industry Breakdown

FY2025

Federal Money

Federal obligations

$54.4B

$96.9K per resident in reported federal flow.

Top agencies

Dollars
1. Department of Health and Human Services$49.9B
2. Social Security Administration$2.6B
3. Department of Education$815.9M

Top recipients

Dollars
1. UNIVERSITY OF WISCONSIN SYSTEM$703.1M
2. WISCONSIN DEPARTMENT OF PUBLIC INSTRUCTION$587.0M
3. WISCONSIN PHYSICIANS SERVICE INSURANCE CORP.$153.7M

Affordable

Housing Affordability

15.0%

of median income

1BR estimate$1,574
2BR estimate$2,073
Median income$153,542
Median home value$939,900

ACS context

Quick Facts

Population

2,149

Median age

38.1

Bachelor's degree+

92.3%

Poverty rate

5.4%

Labor force participation

67.1%

Prime rate

6.8%

CPI YoY

+3.2%

U.S. GDP YoY

+6.5%

Sources and warnings

Data Provenance

Census ACS 5-year

2024

BLS LAUS / CPS

June 2026

BEA regional CAGDP1

2024

USAspending

FY2025

FRED

2026-07-30

HUD Fair Market Rent

Latest available

Data notes
  • HUD_API_TOKEN missing; ACS median gross rent is used as the housing affordability fallback.

5-year compound growth

Historical Trends

Population CAGR

+0.6%

GDP CAGR

+6.2%

Federal flow

5 years

Population (5 years)
20202,085
20212,015
20222,085
20232,067
20242,149
GDP (5 years)
2020$46.6B
2021$50.4B
2022$55.0B
2023$59.2B
2024$62.8B

2-year linear forecast

Predictive Outlook

Population forecast

20242,149
20252,134 *
20262,152 *

R² = 35.2% · * projected

GDP forecast

2024$62.8B
2025$67.2B *
2026$71.3B *

R² = 99.9% · * projected

Linear regression over available historical data. Projections are estimates based on past trends and do not account for policy changes, economic shocks, or other external factors.

housing affordability breakdown

Cost of Living

Median household income$153,542/yr
Median rent$1,919/mo
Rent share of income15.0%
Est. mortgage (30yr, 6.5%)$57,032/yr
Mortgage share of income37.1%

Rent data from Census ACS 5-year. Mortgage estimate assumes 20% down, 6.5% APR, 30-year fixed.

employment snapshot

Job Market

Unemployment rate3.0%
State avg3.2%
U.S. avg5.2%
Labor force participation67.1%
Poverty rate5.4%

Data from BLS LAUS / CPS. June 2026.

valuation snapshot

Real Estate

Median home value$939,900
Median monthly rent$1,919
Price-to-rent ratio40.8x

High price-to-rent ratio — renting may be more economical than buying in this market.

composite score

Investment Climate

Investment climateStrong
Composite score79/100
Economic growth82/100
Labor market81/100
Population momentum68/100
Overall stability81/100

Composite score weighs economic growth, labor market health, population momentum, and overall stability. Not financial advice.

Location Context

Shorewood Hills village, Wisconsin

City/Town

Part of

Madison, WI

Nearby locations

Madison, WIMiddleton, WIMaple Bluff, WIMonona, WIFitchburg, WI